James Bond and Moments of Inspiration: An Interview with Andrew Davis

Richard Grossman, internet marketing program chair at Globe University-Woodbury and Minnesota School of Business-Richfield, sat down with internationally acclaimed speaker and best-selling author Andrew Davis at the recent Content Marketing World in Cleveland. Andrew had given the opening keynote speech to the conference attendees two days prior, which focused on his “4 Secrets of Brilliant Storytelling” that lead to Moments of Inspiration (MOI).

In this video interview, Richard asked Andrew how current students pursuing careers in marketing can put these four secrets: 1) build suspense, 2) foster aspiration, 3) drive empathy and 4) harness emotion into practice so they can become more strategically effective at telling inspiring stories.

Check out highlights from Andrew’s keynote speech here.