Written by Guest Blogger: Interactive Media and Graphic Design Program Chair Jared Wold
On Oct. 8, 2012, Globe University-Madison East’s Web Studio class visited Suttle-Straus Printing in Waunakee, WI. One of Suttle-Straus’s sales representatives, Joe LaCrosse, gave the students a comprehensive presentation on Suttle’s capabilities and a tour of the facility.
Students in the interactive media and graphic design (IMGD) associate degree program had the opportunity to see the way that Suttle is pioneering variable data printing, one of the growth frontiers in an industry that has seen many businesses close. The web-based systems that Suttle created for their two biggest customers, TDS and U.S. Cellular, to order materials specific to individual stores were of particular relevance to the Web Studio course objectives.
On the tour, the class visited the pre-press, mailing, production, and data departments. They spent a good deal of time handling actual printed pieces that were in various stages of the process, including a fairly complicated calendar (with built-in sticky notes) in the final stages of assembly for 3M.
LaCrosse and Suttle team member Lana Goepfert were very helpful at the end of the tour when IMGD students asked them questions about what they look for in potential employees. They gave the students excellent advice and suggestions, and they even invited the class to come in for a portfolio review when they graduate.
According to IMGD student Jason Gordon, “Suttle seems like the kind of place to start my career.”
For Lynn Weitzer, who worked in printing for a number of years in the past, it was impressive to see how the technology has changed and improved. “That is why I came back to school in the first place,” she said.
After the presentation and tour, the class got together for lunch at the Waunakee Culver’s. It has become a tradition for IMGD instructors to buy the class lunch after a field trip and take some time to talk about what everyone thought about their experience.