Globe University / Degree Programs / Business / Music Business

A Music Business Degree — Profit From Your Passion

Students in the Music Business program at Globe University/Minnesota School of Business all agree on one thing — they are passionate about being part of the music industry. It just takes a musician, a laptop and the right software to produce a song. What do you do next?

Turning music into cash.

Strong, current business skills are needed to protect artists’ creative products and promote talent. Our students are out in the field, getting hands-on experience and developing essential networking relationships. They learn:

  • How managers get paid
  • Music booking
  • Tour arranging
  • Music downloads and copyright laws
  • The business side of audio production
  • Artist management
  • The Internet radio, radio and television industries
  • The art of music promotion
  • Small business management

We asked industry professionals to design our program

Our program is designed to provide the skills employers and entrepreneurs need. As a music business student at Globe University/Minnesota School of Business, you’ll learn these specific skills from music and business professionals at an established and fully accredited career college. Courses focus on three essential aspects of the music business:

Business skills: sales, advertising, business software, business communications

Music industry skills: booking contracts, copyrights, publishing, studio practices

Audio production: production of promotional materials using industry standard software

Careers in the business of music

You can’t sit still in the music and entertainment business! Challenging and rewarding career opportunities are available for those with a passion for music, knowledge of the industry and a commitment to succeed. Skills in marketing, managing and promoting music will prepare you for a future as a valued employee or as a self-employed entrepreneur. Career opportunities include:

  • Artist Promotion
  • Artist Management
  • Assistant Publicist
  • Radio Promotions
  • Booking Agent
  • Record Label Internet Publicist
  • Music Licensing Assistant

Featured Courses in Music Business

Artist Management and Live Performance: Do hands-on projects contacting, marketing and booking artists and venues and creating marketing and promotional strategies designed to attract an audience to a show.

Current Trends: The industry is changing rapidly. Many people today are more likely to download digital music than buy a CD. This course discusses the cutting edge methods used to research, market, produce and promote music in today’s music marketplace.

Audio Production: Create projects on ProTools professional recording software for demos or for use in multi-media productions. You will work on an individual digital audio workstation on an iMac G5 and a Korg Triton LE keyboard.

Contact us today — find out what makes our program stand out

Music production, promotion and marketing has changed dramatically in the last few years.  Learn how to survive and thrive in the music industry. Contact an admissions counselor today and find out what a degree in Music Business can do for you.